So by now you should have quite a few ideas for different niches that you want to promote products in. Before you start looking for a specific product in your chosen niche it is wise to make sure that you have chosen a niche that has commercial opportunities.

Product Test No. 1

Does it solve a problem?

If your product/niche solves a problem for your potential client then you are much more likely to find people willing to spend money on your product. Examples of products that solve a problem:

Learn how to lose weight fast
How to give up smoking effortlessly
How to stop your baby crying and get a good nights sleep

Look out for words or phrases that signal a person would like to buy a product or service. Things like: how to, stop, get, buy, learn, order. If you include these kinds of words on your webpage then you are more likely to attract people who intend to spend money rather than those looking for freebies.

Product Test No. 2

Is it already selling?

To find out if there already is a market for the product that you wish to sell then you need to see if other people are already selling it.

Type your product into the Google search engine and see if there are any paid ads. The paid ads are usually the first couple of listings on the left hand column and all of the listings down the right hand side of the Google search results page.

If other people are willing to spend money on PPC in that market they must be making money! If there are pages and pages of PPC ads then you may have found a very competitive market and it might be a good idea to start with something less competitive. Either choose a new niche or become more specific within the niche that you have chosen. Read more »