The first things that you need to know as an internet marketer is how to get traffic to your website.

Next you need to know how to build a list or database of names and email addresses.

Number 3 is…

Conversion

What is Conversion?

Conversion is the ratio of the number of visitors to your website, compared to the number of people who actually buy your product or service. Usually your conversion rate is significantly lower than 100%.

Think about it…

Not every single person who visits your website will be interested in buying something. You just have to think about how many websites you visit in a day to realize the truth in this.

So the key is knowing how to increase your conversion rate.

In fact, sometimes you can double your sales (and profit) without changing your traffic statistics by increasing the percentage of people who buy when they visit your website.

So you have to have traffic to your website. One of the ways you can get traffic to your website is to email your database about your website.

Once you have people visiting your website you need to convince them that you have the solution to their problem.

To convince them that your product or service is what they need there are two things to learn:

1. How to sell

2. How to write a sales letter

I’m still not sure if this is one skill or two. Please let me know what you think.

I think that if you already know how to sell, then the battle is half over because then all you need to learn is how to write a good sales letter.

Ok so we are moving forward…

Remember don’t get overwhelmed there are only 3 basic things to know to becoming a successful internet entrepreneur:

1. Traffic

2. Database

3. Conversion

All the rest of the stuff that I will teach you is directed to one of these 3 areas…

Next some tools and techniques to get you started….

Related posts:

1. Internet Marketing Basics – Part 2
2. Internet Marketing Basics